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LA needs to bring the NFL back
The Jacksonville Jaguars should relocate from Florida to Los Angeles.
Published 4/9/2012
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If you told an NFL fan in 1995 that there would still be no NFL franchise in Los Angeles by 2012, they probably would have advised you to visit a psychiatrist.

Nonetheless, here we are just a matter of months away from the start of another NFL season and there is still no team in L.A.

Now, let's travel to the east coast to Tebowville, Fla. This season the Jacksonville Jaguars ranked 25th in the NFL in attendance. 

As a Seahawks fan, I can sympathize with Jaguar fans in feeling like a “forgotten team.” While I admire those who are fighting to keep their team, I feel this franchise should move to L.A. for a few different reasons.

First off, the Florida NFL market is ridiculously diluted. With teams in Miami and Tampa Bay that both have worse attendance than Jacksonville, a state the size of Florida should not be housing three NFL franchises. 

You may ask, if Miami and Tampa Bay have such poor attendance, then why don’t they move? First off, Miami is one of the oldest and most storied franchises in the NFL, and it was a member of the AFL pre-merger. These teams are very rarely supplanted.

The reason Tampa Bay stays over Jacksonville is mostly because of total market potential. With Jacksonville and the surrounding metro area having a population of more than 1.3 million people and the Tampa Bay area having a population of more than 4.4 million people, Tampa Bay has a much larger market.

Next, and most importantly, is a massive market being missed right now in L.A. Some may argue that L.A. is a diluted market because of universities like USC and UCLA, two NBA teams and two MLB teams. However, there is still no NFL team in this mix, and L.A.’s market is more than large enough considering the Los Angeles area includes more than 15 million residents.

This move would make sense for the team due to market demand and market size, but it would also make sense for the entire NFL. A team in L.A. could become one of the most profitable teams in the NFL within its first five years. Also, due to the massive population, they could build a college-sized stadium and likely sell out every game of the franchise’s existence.

This type of profitability would boost NFL shared revenue significantly and help the smaller market teams to better compete with the powerhouses. 

It would also increase the visibility of the NFL worldwide. L.A. is one of the largest and most recognizable cities in the world and adding an NFL team would only boost the league’s worldwide visibility and marketability. 

While it may never even be possible for this move to occur, I think that moving the Jaguars franchise to L.A. would not only make sense for the organization itself, but would also help the entire league as a whole.


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